This presentation discusses content strategies and their execution. We will explain how successful content has developed over the years. We will explain how today data should drive your content strategy, especially when your business is focused across borders or languages.
Jochen is an expert in Content Marketing. He focuses his work and that of Textbroker on how to build, execute and measure Content Marketing strategies. Having worked with customers all over the world in the past 8 years, Jochen has a good overview of success strategies in Content Marketing. Jochen also has a lot of experience in all international aspects of business growth, based on 20+ years of experience in management roles of international companies.
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